Tuesday, April 17, 2012

Love, Fear, Optimism and Restrictions

In every area of our lives, we choose our course of action based on either love or fear. Acting from love may often show itself as optimism and acting from fear becomes a restriction.

A long time ago a famous business man said that "Half the money I spend on advertising is wasted. I just don't know which half."

That may sound strange, but sometimes when we try advertising our business in a new publication or a new medium or on a website, we really don't know if it is going to work until we see the results.

When we act from love we look for different ways to become successful. When we act with passion and love we find more effective solutions to problems, challenges and blockages. We find ways to free up the energy.

You can often hear people who act from fear expressing a lack of confidence in themselves. The express fear about venturing out because there is no guarantee that if you start your own business you will succeed.

Of course there is not. However, the more actions you take to make your dream come true, the more you increase the odds in your favor.

And here you can see the turning point where an idea is translated into actions, where a person chooses whether to turn to acting out of love rather than fear.

As many of you have, I have also recently been changing my marketing approach in an effort to expand and evolve. It is always an act of love for me because being independent feels so much better than having someone else always telling you what to do, how to do it and when to do it.

Yes, it is risky to be optimistic and act from love, but it feels so much better, so much more freeing than the other way.

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